In the dynamic landscape of the Media and Entertainment (M&E) industry, a growing demand exists for a versatile, well-educated workforce capable of multitasking. Bridging the gap between industry requirements and academic offerings is crucial, and this is where skill-oriented education plays a pivotal role. Founded with this vision, the Department of Media and Communication Studies aims to equip students with diverse perspectives on social and communication platforms. Its skill-based curriculum is central to the department’s mission and is designed to empower students and reshape the academic and media spheres. Recognizing the importance of aligning education with industry standards, the department obtained approval from the University Grants Commission to extend its programme under the National Skill Qualification Framework (NSQF) on June 15, 2014. Subsequently, in the academic year 2019–20, the department introduced a Postgraduate programme within the NSQF framework.
The department continually updates its programmes to address evolving industry demands, emphasizing adaptability and innovation. Regular review of syllabi ensures that courses remain relevant and responsive to industry needs. With a curriculum that places a 60% focus on skill development and 40% on general education, the Department of Media and Communication Studies is committed to nurturing a workforce that is not only academically proficient but also adept at meeting the challenges of the modern media landscape.